Jenny desouchet

Insight-driven product & design leader.

I help companies of all sizes achieve their business goals by building beautiful, impactful user experiences. I'm currently an Associate Product Strategy Director at Instrument.
Visual designer in a minimalist studio with an iPad

Jenny desouchet

Insight-driven product & design leader.

I help companies of all sizes achieve their business goals by building beautiful, impactful user experiences. I'm currently an Associate Product Strategy Director at Instrument.
Visual designer in a minimalist studio with an iPad

work

Select Projects

Zero-to-one product vision, design and execution

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about me

Creative woman working on a tablet in a modern studio setting
Hi, I’m Jenny,

I have 8+ years of experience creating modern, intuitive user experiences that drive business results. I currently lead project teams of strategists, researchers and designers as an Associate Director, Product Strategy at Instrument.

With most of my experience being on the agency-side, I'm always deeply invested in my client's business outcomes. I've worked with companies of all sizes, delivering everything from North Star product vision and positioning, to focused scopes of UX improvements.

Select clients include Avis Budget, Nike, Tesla, Starbucks, Thorne, TextNow, Nike and more.

learn more

Creative woman working on a tablet in a modern studio setting
Hi, I’m Jenny,

I have 8+ years of experience creating modern, intuitive user experiences that drive business results. I currently lead project teams of strategists, researchers and designers as an Associate Director, Product Strategy at Instrument.

With most of my experience being on the agency-side, I'm always deeply invested in my client's business outcomes. I've worked with companies of all sizes, delivering everything from North Star product vision and positioning, to focused scopes of UX improvements.

Select clients include Avis Budget, Nike, Tesla, Starbucks, Thorne, TextNow, Nike and more.

learn more

select clients

References

Testimonials

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Remi Boille

Director, Delivery at Instrument

"I have been particularly impressed by Jenny's ability to lead workshops with stakeholders and cross-disciplinary teams to shape a clear product vision. She excels at leading feature prioritization exercises to make big ideas actionable. Jenny effortlessly synthesizes technical requirements with business needs, ensuring that every aspect of the product aligns with overarching goals, customer feedback, and KPIs."

Business headshot of a smiling man wearing a red polo shirt, with a minimal gray background

Jackie Greisen

Lead User Research Strategist, Instrument

"As a strategic leader, Jenny's decisions regarding ongoing user-testing methods, collaboration on qualitative data synthesis, and dedication to creating research reports that are clearly articulated around actionable insights have significantly influenced our product strategy. Jenny is not only one of the smartest people I've had the opportunity to work with but also embodies a friendly and collaborative approach that makes working with her a joy!"

Business headshot of a confident Black woman smiling, wearing a turquoise blazer, with a minimal gray background

Autumn Balough

Senior Director, Strategic Growth at Instrument

"Jenny is an incredible strategist and leader. She is highly collaborative—working shoulder-to-shoulder with designers, developers, producers, and client partners, all of whom rely on her expertise in UX design and research."

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Katie McHattie

VP, Client Service Director at Flywheel

"Jenny is gifted at digital strategy and enhancing consumers digital experiences to drive conversion and engagement. She is able to understand and visualize the entire consumer journey, from digital marketing to onsite UX to creating a seamless checkout flow."

get in touch

Find me on linkedIn

LinkedIn