Jenny Desouchet
Product strategy &
UX design leader
I help companies design and launch user experiences that drive the highest business impact.
For over eight years, I've been helping companies of all sizes bridge the gap between their business goals and how they show up for customers in digital experiences. I've had the opportunity to work with talented teams to design and launch consumer and enterprise user experiences for clients like Samsung, Avis Budget, Salesforce, Nike and Tesla.
At Instrument, I lead teams of product strategists and designers, discovering & defining the right problems to solve for our clients' business and users, then deliver production-ready designs, documentation and scalable design systems. I partner closely with clients across many disciplines, including business, product, design and engineering and am adept at stakeholder, project and team management.
I believe in rooting the work in the fundamentals of human-centered design, grounding all decisions and feature ideas in solving problems that will have the highest impact for user. And by creating great user experiences, helping businesses achieve their goals.
Recent projects
Hear from others I've worked with
Remi Boille
Director, Delivery at Instrument
"I have been particularly impressed by Jenny's ability to lead workshops with stakeholders and cross-disciplinary teams to shape a clear product vision. She excels at leading feature prioritization exercises to make big ideas actionable. Jenny effortlessly synthesizes technical requirements with business needs, ensuring that every aspect of the product aligns with overarching goals, customer feedback, and KPIs."
Jackie Greisen
Lead User Research Strategist, Instrument
"As a strategic leader, Jenny's decisions regarding ongoing user-testing methods, collaboration on qualitative data synthesis, and dedication to creating research reports that are clearly articulated around actionable insights have significantly influenced our product strategy. Jenny is not only one of the smartest people I've had the opportunity to work with but also embodies a friendly and collaborative approach that makes working with her a joy!"
Autumn Balough
Senior Director, Strategic Growth at Instrument
"Jenny is an incredible strategist and leader. She is highly collaborative—working shoulder-to-shoulder with designers, developers, producers, and client partners, all of whom rely on her expertise in UX design and research."
Katie McHattie
VP, Client Service Director at Flywheel
"Jenny is gifted at digital strategy and enhancing consumers digital experiences to drive conversion and engagement. She is able to understand and visualize the entire consumer journey, from digital marketing to onsite UX to creating a seamless checkout flow."
